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INSTAGRAM LAUNCHES VIDEO CAROUSEL ADS FOR BUSINESSES

Instagram has launched a new way for brands to tell their stories on the platform with video carousel ads. Taco Bell, Macy’s and Air B’n’B are amongst the first global brands to create ads...

Maximising the Co-existence of Facebook and Instagram for Audience Engagement and Marketing.

“Nearly half of users follow a business on Instagram,” and are likely to click on a business’ link for more information. When Instagram launched their advertising capabilities, for the first...